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[EGN]Electronic Arts - EA sues Energy Armor Logo

post #1 of 23
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Quote:
Energy Armor is infringing the right of EA, it’s because two things that they have to appear on the court. EA is suing Energy Armor’s logo
the logo is so similar with EA
post #2 of 23
They are similar, but the fact they're in different markets will probably show in court.
post #3 of 23
Wow I would get mad too if a company copies my logo. Same way for george lucas rights to sue if anyone has the word lightsaber as a merchandise lol. What was that company thinking?!
post #4 of 23
TBH If I saw the Energy Armor Logo, before I saw this post. I don't think I would have thought EA.

EA has always been like this, remember the first Madden, stolen from Bethesda.
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post #5 of 23
The hate for EA keeps on growing.
     
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post #6 of 23
Some of you will never understand business.
These types of suits happens everyday and only news here because EA is doing it.

Studies have been done on logos and how people identify products with that logo, without knowing the company's name or purpose. If I showed you a white and red billiard dart target, people would immediately say, "that's the logo of that Target store." That's why companies fight to protect their logos and is perfectly legal. Try to use Apple's logo, and watch how many lawyers are knocking on your door.

Logos apply to any market, while company names are only restricted to the industry they're in.
A person can still open a Apple Supermarket, but can't use Apple Computers logo or likeness as their own.
Edited by WorldExclusive - 10/5/11 at 3:58am
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post #7 of 23
For its part EA wants the logo barred, anything with the logo on it destroyed, and would also like some damages. Oh, and “all profits generated by Energy Armor using the logo”. Which, you know, if it’s the company’s logo, is all their profits.


What? lol
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post #8 of 23
I find it ironic that that site is called 'everyone gaming news' but it lacks a PC section

Anyways, back on topic, this is nothing new... I would've thought being in completely different markets may have stopped something like this occurring though
post #9 of 23
Quote:
Originally Posted by vinman46 View Post
For its part EA wants the logo barred, anything with the logo on it destroyed, and would also like some damages. Oh, and “all profits generated by Energy Armor using the logo”. Which, you know, if it’s the company’s logo, is all their profits.


What? lol
That quote sounds like it from the author, just trolling.


Quote:
Originally Posted by jackeyjoe View Post
I find it ironic that that site is called 'everyone gaming news' but it lacks a PC section

Anyways, back on topic, this is nothing new... I would've thought being in completely different markets may have stopped something like this occurring though
Market protection happens with names but not with logos.

Electronic Arts Sports Training would be fine, but the logo likeness is not. Example, it's ok for someone to have the same name as you, but they can't use your driver's license or photo as their own, because that's what separates your identity from the other person. Logos separate company identities even though the names are similar.
Edited by WorldExclusive - 10/5/11 at 4:03am
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post #10 of 23
Other than the letters tilting inward at the top, and them being a E and a A... They are pretty different. But hey if apple can make millions off stupid suits then so can EA right?

I'm going to Sue Earth for growing Cayenne peppers.
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