I don't care for the WASD case. I also would like to see him up-grade to PBT key caps at some point. But, his boards are of good quality and he stands behind them with excellent customer service I am happy that he is doing well, and he deserves any amount of profit that he is making.
When he expands his options such as PBT key caps, and tenkeyless boards, back lighting (maybe) etc. He will see even more purchases ... especially because of his customer service the first time around with his customers.
I recommend those dampening pads if people decide to go with a board from WASD, they are cheaper at Elite, but the fact that he installs them is a nice bonus. Congrats to the OP!