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[Xbit] AMD Set to Unveil New Strategy Next Week

post #1 of 143
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http://www.xbitlabs.com/news/other/d...Next_Week.html

Quote:
Advanced Micro Devices is quietly laying off massive amounts of people ahead of a major announcement that is set to take place next week, X-bit labs has learnt. The world’s second largest designer of x86 microprocessors intends to unveil its new strategy next week that will be different from the existing one.

AMD is in process of firing from 10% to 15% of staff (up to 1500 people), primarily from marketing and public relations departments, said a person familiar with the ongoing situation, who declined to be identified as the proceedings are not made public at this time. AMD has laid off four vice presidents, including Patrick Moorhead (corporate vice president of strategy and corporate fellow), Dave Kroll (vice president of global communications) and two others.

The massive layoffs in the marketing/communications/PR departments are conditioned by several factors, X-bit labs understands. Firstly, the new chief executive Rory Read is expected to hire a new chief marketing officer shortly. Secondly, the company is about to reveal a new strategy, which will cause a number of changes within the chip designer.
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post #2 of 143
New Strategy: Lay off another 10% of the work force.
It's TURBO TIME!
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post #3 of 143
Quote:
unveil its new strategy next week that will be different from the existing one.
really? would never have guessed
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post #4 of 143
Quote:
AMD is in process of firing from 10% to 15% of staff (up to 1500 people), primarily from marketing and public relations departments, said a person familiar with the ongoing situation, who declined to be identified as the proceedings are not made public at this time.
It's clearly because they caused too much hype around Bulldozer
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post #5 of 143
So there gonna use less cores now?
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post #6 of 143
Quote:
Originally Posted by MaxFTW View Post
So there gonna use less cores now?
I bet they are going to pretend the whole BD fiasco never happened and start building high IPC chips.

Would be funny if they went from one extreme to another, and started making dual cores with incredibly low latencies and 2 stage pipelines.
Edited by Devilmaypoop - 11/5/11 at 12:35pm
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post #7 of 143
I saw "New Strategy" and could only think...

MOAR COARS!!!
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post #8 of 143
20 bucks that it involves focusing on console/laptop/mobile phone GPUs.
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post #9 of 143
Quote:
Originally Posted by Squirrel View Post
It's clearly because they caused too much hype around Bulldozer
JF going anywhere? Sure represented the hardware wrong. But he was able to open doors between the client and the developers.
post #10 of 143
If anything's going to happen, I'd be willing to bet it involves the APUs.
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