Originally Posted by tedman
RIM will definitely need a buyer within the next year or so.
It's been a while since I've seen share prices plummet so much over just a few years. RIM was a huge company, but they lost focus on the corporate/enterprise market and tried to tackle the iPhone/Android consumers, which inevitably failed.
They need to stick to their core market that made them big.
Problem is, their phones are terrible and unreliable! Not to mention that all their email traffic goes through their central servers... seriously, ***?!
They are still trying to do business like they did in 2006. As much as I hate to admit it, the iPhone really changed the smartphone market (although not in a patent-able way!)
Blackberry OS, Symbian and Windows Mobile 6.5 were completely killed by the new guys, iOS and Android. Microsoft realized this right away and started over from scratch with Windows Phone. RIM tried to update their outdated OS and failed, and Nokia tried to fight the war on two fronts, creating Maemo/Meego while updating Symbian, and it worked about as well as it did for the Germans.
Nokia saw the error of their ways and jumped on the Windows Mobile bandwagon, and I think RIM could benefit from the same strategy. They've been flirting with Android ever since they realized nobody would buy the Playbook without apps. You can run a good deal of Android apps on the Playbook, but they're basically emulated. I think they are going about it backwards. As much as I love the Playbook's UI (I think its the best tablet UI on the market) I think they'd be better off using Android as a base while adding their own software layer.
If on the off chance any RIM employees are watching, do this and you'll save your company:
- Stop developing Blackberry OS and QNX
- Reallocate those resources into a new Android division
- Port the QNX interface, BBM, and anything else you want over to Android.
- Take your experience catering to business professionals and use it to secure Android, contribute the code to AOSP.
- Make a new Blackberry Bold and Playbook running Android with that fantastic QNX multitasking and BBM included. Sell BBM on the Android Market for $5 or something.
Because I can guarantee you that if Microsoft or Nokia buy you they'll do the same thing, only with a lot more layoffs and Windows Phone instead of Android.