Quote:
Intel’s next-generation architecture, codenamed Haswell, isn’t just another “tock” in Intel’s tick/tock cadence; it’s a serious threat to both AMD and Nvidia. For the first time, Intel is poised to challenge both companies in the mainstream graphics market while simultaneously eroding Nvidia’s edge in the GPGPU business. Its low-power, 10 Watt TDP ULV parts will challenge the price/performance ratio of AMD’s second-generation Brazos SoC (codenamed Kabini) as well as any ARM-based Windows 8 notebooks that companies like Qualcomm might bring to market.
Haswell’s GPU is a tweaked version of the cores currently deployed in Ivy Bridge. What’s really changing is the shader loadout; Intel will offer Haswell in 10, 20, and 40-shader flavours (GT1, GT2, and GT3). The chip will also be offered in variants that include up to 128MB in on-package RAM, a feature that provides the GPU with a small dedicated pool of memory. Intel isn’t talking much about the GPU changes, but the company has stated that the new GT3 configuration offers “up to 2x” the performance of Ivy Bridge’s HD 4000 graphics.
No, Haswell won’t drive AMD out of business or frighten Nvidia into dumping Tesla – but unless Intel completely blows its roadmap, it’ll drive both companies further towards the margins of computing. For AMD, that move is very literal; the company is being forced into the low-end products that Intel doesn’t want to bother with.
For Nvidia, it means scrambling to convince OEMs to allocate space for discrete GPUs at a time when Intel’s marketing dollars and consumer preferences are aligned against it. Enthusiast preferences, Intel’s historically weak driver support, and Nvidia’s own brand recognition will help, but the IT industry is littered with the bones of companies that treated their brand as an unassailable bulwark rather than a sand castle. Enthusiasts that care about performance tend to follow it, wherever it goes.
Read more: http://www.itproportal.com/2012/09/18/the-danger-intels-haswell-poses-to-nvidia-and-amd/#ixzz26rhnm4av
Haswell’s GPU is a tweaked version of the cores currently deployed in Ivy Bridge. What’s really changing is the shader loadout; Intel will offer Haswell in 10, 20, and 40-shader flavours (GT1, GT2, and GT3). The chip will also be offered in variants that include up to 128MB in on-package RAM, a feature that provides the GPU with a small dedicated pool of memory. Intel isn’t talking much about the GPU changes, but the company has stated that the new GT3 configuration offers “up to 2x” the performance of Ivy Bridge’s HD 4000 graphics.
No, Haswell won’t drive AMD out of business or frighten Nvidia into dumping Tesla – but unless Intel completely blows its roadmap, it’ll drive both companies further towards the margins of computing. For AMD, that move is very literal; the company is being forced into the low-end products that Intel doesn’t want to bother with.
For Nvidia, it means scrambling to convince OEMs to allocate space for discrete GPUs at a time when Intel’s marketing dollars and consumer preferences are aligned against it. Enthusiast preferences, Intel’s historically weak driver support, and Nvidia’s own brand recognition will help, but the IT industry is littered with the bones of companies that treated their brand as an unassailable bulwark rather than a sand castle. Enthusiasts that care about performance tend to follow it, wherever it goes.
Read more: http://www.itproportal.com/2012/09/18/the-danger-intels-haswell-poses-to-nvidia-and-amd/#ixzz26rhnm4av
Overkill budget gamer
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Overkill budget gamer
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