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It's not bull. It's fact.
My family is in the publishing business so, I actually experience this first-hand.
If you want coverage, you give me a reason to cover you. If you don't give me a reason, it better be damn well worth covering.
I guarantee you that in every single article PCmag does there's an advertisement by the parent-company OR there's some back-scratching.
This system has existed since before the days of Benjamin Franklin and that's not news...In fact, I can find you some inquirers where arguably, Franklin scored a kick-back FOR mentioning certain entities.
Quite frankly, I don't believe that something is news if it's occurred regularly since the 1700's.
I mean, what do you expect? PcGamer to be 100% non-bias and not make any money what-so-ever? They would've never made it this long...You think Cosmo and Newsweek don't follow the same trends? How about People and Guitar Player?
Gamepro certainly did, Game-Informer did before they went on-line, Nintendo did...I'm sorry, it's just not news.









