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[TheVerge]CEA sides with Dish, says 1984 Betamax ruling covers Hopper DVR

post #1 of 38
Thread Starter 
Quote:
The Consumer Electronics Association has sided with Dish Network in its battles with television networks over the legality of the satellite operator's commercial-skipping Auto Hop feature. The CEA (alongside the Computer and Communications Industry Association and the Internet Association) filed an amicus brief yesterday to the Ninth Circuit Court of Appeals supporting Dish's defense against Fox out of concerns that "the outcome of this case will affect the future of private non-commercial time-shifting of television programs."

Want more? Head over to TheVerge for the full scoop.
post #2 of 38
I hate commercials and internet ads. I really do.

However, I'm smart enough to accept it as part of our society. Without those terribly cheesy 30 second commercials during shows, those shows would either cease to exist, OR it would start becoming a "Pay per view" TV model, both of which are bad.

I think commercials are bad, but not to the point that I want people to create devices to skip over them. Sorry, but advertising has been and always will be a part of human culture.
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post #3 of 38
Quote:
Originally Posted by Mad Pistol View Post

I hate commercials and internet ads. I really do.

However, I'm smart enough to accept it as part of our society. Without those terribly cheesy 30 second commercials during shows, those shows would either cease to exist, OR it would start becoming a "Pay per view" TV model, both of which are bad.

I think commercials are bad, but not to the point that I want people to create devices to skip over them. Sorry, but advertising has been and always will be a part of human culture.

Agreed,
I quit TV about 2 years ago, sometimes I miss the movie previews, new advertized products, and some of the commercials are funny. Yes I actually miss some of the commercials.
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post #4 of 38
Its good to see the CEA supporting Dish.

The hopper actually won CNET's best of CES award, however CBS (who owns CNET) forced the staff to vote again because they refused to let the hopper win the award.
 
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post #5 of 38
TV? What's that?
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post #6 of 38
I don't like commercials either, but I support them as the current business model to continue to bring us free tv whether it be over the air or on the internet. I treat commercials as a break to get off my duff and get the blood flowing or it's just background noise while I tinker on my many projects when music isn't playing.
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post #7 of 38
This hopper thing only skips commercials on DVR pre-recorded shows, correct? And it gives the user the option of whether or not to skip the commercials?
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post #8 of 38
Should be interesting how the courts rule ... since their ruling is the only thing that really matters ... in the absence of Congress actually passing a law that says it is ok.
post #9 of 38
Please continue with commercial breaks. I hate hate hate "Oh, have seen the wondrous glory of my new Kia Optima? Let me rattle off the features..." during the show. Just takes my suspension of disbelief and snaps it in two.

Funnily enough, The Glades does a great job of subverting this by lampooning it. thumb.gif
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post #10 of 38
People will watch good commercials, so provide a free environment that promotes creative merit and people will watch. Of course, sometimes people have already watched the same set of commercials for a few days, why are companies under the impression that making the consumer watch it more times is not counter-productive ?

Besides, you can't really force people to watch commercials, especially in this day and age where you may as well have a Netbook or a tablet or a smartphone with you and you dedicate that time doing something else. Or you simply go to the toilet, like people always have. Pretending that people didn't skip commercials before this device is just silly.
Edited by tpi2007 - 1/26/13 at 7:26pm
 
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