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[TPU] Current State and Future of AMD Radeon Graphics: Teleconference Transcript - Page 2

post #11 of 103
It's funny how they talk about good fighting between competitors, yet what I see is a completely stagnated market with only a single 999$ GPU to renew it. Perf/$ hasn't really improved in years.
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post #12 of 103
If the Titan results in AMD card price drops, i'm happy. Because that means cheaper prices for the consumer, and it means NVIDIA will likely follow suit with their GTX 6xx line up as well.

But in all honesty, it won't effect me at all.
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post #13 of 103
Quote:
Originally Posted by Forsakenfire View Post

Hopefully this will result in a price drop in AMD cards which could make nvidia drop the prices on their cards as well. Also a 8000 series announcement would be nice.

They were pretty clear on 7970 through 2013.

Did they really say that Titan isn't a threat to the Ares 2, a $1500 card?

In the words of AMD fans, 2 Titans will wipe the floor with the Ares 2.

If you're willing to shell out $1500 for one card, what's another $300 to beat that 1 card? If they're not concern, why the need for an Emergency call, the day before NDA lifts?

I hope AMD is forced to react with the 8000 series sooner rather than later.
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post #14 of 103
Warning: Spoiler! (Click to show)
Quote:
[journalist F]: "And just as a quick follow-up to Roy's point that, if there's such a battle between you guys and perhaps Intel, and if it's for marketing reasons and not technical, is there really a battle going on, or are consumers being left with the same product basically for two years?" [he meant how can AMD have a "battle" and a slow product cycle at the same time]

Roy: "Can I jump in on that? The recent sales success of our "Never Settle Reloaded" bundle shows us the appetite of consumers for that product [7970 GHz Edition] is wonderful. I know this is a European call, but Newegg.com in the USA were sold out. We're seeing record sales throughout Europe. So as measured by people spending money, I'd say that we're in pretty good shape."

Devon: "Also, some of the stuff coming out, as I mentioned, stuff like Crysis 3, Bioshock Infinite, Tomb Raider, those are real reasons for end-users to buy high-end GPUs right now. So if people didn't upgrade last year, and they're generally on an 18 to 24-month upgrade cycle, there are a lot of really good reasons to buy a 7970 GHz Edition."

Roy: "…and Darren touched on it earlier, that the simple fact is that the 7000 series is still ramping. We're still seeing higher sales, growing sales on the 7000 series, so yeah, there's an appetite in the channel for product stability, and we're seeing that it actually accelerates the sales. You can argue that the channel cycles previously were a bit too forced."

Darren: "The only thing that I want to throw in there too, is that one of the luxuries of being able to have a long lifecycle for these parts, is because of our games strategy, where we've been investing in all these titles, and you're seeing these huge AAA franchises working with AMD. We're optimizing for our architecture, and that's why a product like the 7970 GHz Edition still has such great performance, and such a healthy standing versus the competition. So that's a big part of our long term strategy, and that also adds in value to the customers who bought the same products last year, who will be getting the most out of the latest games."

Roy: "I think we've also improved the drivers incredibly too, so their experience has improved along the way."

[journalist F]: "Thank you."
He didn't even answer the question....
Quote:
Roy: "We should make it clear that NVIDIA is a good company, and we respect their attempted transition into being a smartphone company."
bigeyedsmiley.png

It still sounds conflicting, or at least uninteresting. New products, just none above the GHz edition. More 7000 series SKUs.
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post #15 of 103
AMD has nothing to worry about, a $1000, limited production GPU isn't going to change the tide of the battle.
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post #16 of 103
Quote:
Originally Posted by Raven.7 View Post

AMD has nothing to worry about, a $1000, limited production GPU isn't going to change the tide of the battle.

I've been saying the same thing, however we are forgetting something else; Image.

If NVIDIA has the most powerful single-GPU video card available, a lot of people will see them as "Top dog" regardless if they're behind AMD with most of their products. Most of us are smarter than that of course.
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post #17 of 103
I'll keep this short and sweet:


Competition is good. thumb.gif
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post #18 of 103
I would really hate to classify the Titan into the same category as the i7 3970X - a product aimed solely at people who have incredibly solid self-justified reasons and are therefore willing to shell out whatever it takes to get the best product (i.e. $1000+ for a CPU). People who are willing to pay over TWICE the cost of alternatives that are only slightly behind in performance, some kind of demented "flagship premium" worth $500 on it's own. I remember when I paid the flagship premium for my GTX480, but it was still justified because it fell in line....the price at least made some sense.

Titan however is seems to be aiming for a whole new level when it comes to flagship premiums...nVidia are really looking to do with Intel are doing, which is "if there is no product to compete with our best, we can freely charge whatever we want for it".

Why not charge $1200 for Titan? Or $1500? I don't think it will really hurt sales because it won't deter the people who are after the best single-GPU card out there, they will pay whatever it takes will they not? Especially considering it's limited edition and stocks will run out anyway.

Never has there been a time when I've wanted AMD to retaliate with a similarly powerful product so badly. Not because I want to buy AMD's products, but to knock some sense into companies like Intel and nVidia when it comes to pricing their good stuff.
Edited by Tippy - 2/19/13 at 12:45am
post #19 of 103
You can get a limited edition 900 dollar Nvidia GPU. Or you can get 3 7950s and go to red lobster.

They aren't that freaking worried.
 
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post #20 of 103
Quote:
Originally Posted by M3T4LM4N222 View Post

I've been saying the same thing, however we are forgetting something else; Image.

If NVIDIA has the most powerful single-GPU video card available, a lot of people will see them as "Top dog" regardless if they're behind AMD with most of their products. Most of us are smarter than that of course.

yeah , this is nVidia telling the world that , if they want to , they can get years ahead of its competition ... in a matter of months . THAT is the real message here ... and the uneducated customer is the one that will buy whatever the news says lol

a good counterattack from AMD is that , they need to educate the gamer that ... if you have a 23 inch monitor and a 1080 ress . you dont need the most expensive card on the world , to run games ... optimization is the key , not just lots of GDDR and one million shaders lol , they already got the title "best bang for your buck" and i think they are doing good

... but if you want it to run all at max , and with a certain fps , you need to shell out some money ...


ill consider buying a Titan ONLY if its at a Quadro level of performance , i want a computer that i can work with AND offers the best gaming performance in just one PCIe lol
Edited by yoi - 2/19/13 at 12:44am
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