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[xbitlabs] AMD Will Receive $60 - $100 for Every SoC for Next-Gen Game Consoles - Financial Analysts. - Page 7

post #61 of 156
These consoles look to be a low margin, high volume product for them. Hopefully it turns out to be high volume. It'd be good to see AMD healthy again....

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post #62 of 156
I believe the profit margin will be slim and t hat is why Nvidia let AMD have the contract.
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post #63 of 156
Quote:
Originally Posted by Born For TDM View Post

I believe the profit margin will be slim and t hat is why Nvidia let AMD have the contract.

Let them have the contract?

Seriously? nVidia put in a bid. They lost. It happens.

Why would anyone spend a lot of money, and believe me bidding on a big project costs a lot of money, if they had no intention of winning it?

I have been involved in putting together quite few bids for engineering projects, it is a lot of work and there is no way we would bother doing that unless we thought we had a chance to win it. Otherwise you decline to bid and move on.
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post #64 of 156
Quote:
Originally Posted by GingerJohn View Post

Let them have the contract?

Seriously? nVidia put in a bid. They lost.

Why would anyone spend a lot of money, and believe me bidding on a big project costs a lot of money, if they had no intention of winning it?
They HAD to put in a bid it doesn't mean they had to be serious about the bid. IMO Nvidia are moving on to more productive things, hopefully trying to innovate unlike most companies nowadays.
Haha i knew that line would bait someone :d im not entirely serious about "let" but im loling
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post #65 of 156
Quote:
Originally Posted by Born For TDM View Post

They HAD to put in a bid it doesn't mean they had to be serious about the bid. IMO Nvidia are moving on to more productive things, hopefully trying to innovate unlike most companies nowadays.
Haha i knew that line would bait someone :d im not entirely serious about "let" but im loling

Like shield? buttkick.gif
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post #66 of 156
Thread Starter 
Quote:
Originally Posted by sdlvx View Post

How is this so hard to understand?

AMD is making money just repackaging existing IP and slapping new IP from Sony or MS onto an APU.

It's forcing the big two consoles to make their developers program for HSA on AMD APUs.

It's forcing Microsoft to increase performance on AMD products to extract more out of Xbone hardware

It's forcing Microsoft to push DirectCompute/etc on AMD APU

I've said it before, the win for HSA with these consoles is astounding, and Nvidia has every right to be jealous and spread FUD. In the first year, there will be more HSA accelerated games than CUDA accelerated PhysX games have been created.

And that's going to trickle over from consoles, We got low effort ports and the last thing game developers want to do is spend time ripping things out for PC because some people can't run it.

But the way some of you react to AMD is priceless. So, you bash them for not making money, and when they get a deal where they're making money, you say it's not enough? And I assume that if Nvidia stitched together a bunch of ARM cores and threw a GPU on the die and threw CUDA at it that it'd be a complete waste of R&D and SUPER EXPENSIVE TO BUILD!

It's also going to drive a push to use AVX and the other instructions that come on Jaguar. I'm a huge believer in extracting performance out of using instructions, that's kind of the point of CISC and if we want to run ancient instructions all day you might as well use RISC. But my point is that by switching to AVX and stuff in Gentoo, I've seen some insane gains that you guys aren't accounting for when it comes to AMD. LAME is about 60% faster with compiler optimizations in Gentoo, which pretty much puts it on par with IB on Windows with the default compiled LAME. Blender is more than twice as fast for me than it is in Windows, putting me at about 3930k clock for clock speeds. Please stop under-estimating the power of instructions in a CISC microarchitecture!

And AMD is going to push developers to use all of these instructions. If you have AVX, FMA, etc and you're tired of companies giving us crappy x87 ports, AMD basically just put an end to that, because x87 on Jaguar is going to be absolutely painful and AVX on Jaguar is going to compete with high end Intel CPUs in single thread clock for clock, probably even better.

Nice, too bad nobody wants to read all this and will just ignore you were a ghost and they can't see you. They are not interested in the truth, it hurts. Their butt chicks are in flames every time they hear Kaveri that is going to beat Xbox One in performance...
post #67 of 156
I guarantee you the margins are relatively small, as AMD was very motivated to win these contracts. Remember all the grousing from Nvidia about how they didn't really want them anyway after AMD won all the consoles?
As time goes on though AMD's profit per unit should improve.
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post #68 of 156
Quote:
Originally Posted by Born For TDM View Post

They HAD to put in a bid it doesn't mean they had to be serious about the bid.

No, they didn't have to put in a bid at all. They could very easily have declined.

I'll say it again - putting together a bid costs a lot of money. It involves hours of work, quite a bit of design time not to mention presenting the bid. Any company with sense would decline to bid if they were not serious. So you are saying that nVidia are stupid? OK.

Go and learn how the bidding and contract process works, then come back and comment.
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post #69 of 156
Quote:
Originally Posted by sugarhell View Post

Like shield? buttkick.gif
I give them an A for effort, at least they are trying new things. If people never tried new things there would never be any progression or "NEW" products. I dont follow AMD, but are they doing anything NEW? Perhaps they are. I dont hate on AMD, but i do prefer Nvidia. Its like the Joker and Batman. Without one there cant be the other. Without AMD Nvidia could make even more ridiculous prices biggrin.gif
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post #70 of 156
Quote:
Originally Posted by Born For TDM View Post

I give them an A for effort, at least they are trying new things. If people never tried new things there would never be any progression or "NEW" products. I dont follow AMD, but are they doing anything NEW? Perhaps they are. I dont hate on AMD, but i do prefer Nvidia. Its like the Joker and Batman. Without one there cant be the other. Without AMD Nvidia could make even more ridiculous prices biggrin.gif

AMD have APU + HSA. Probably this is not as excited like shield but its something........................

(doh.gif )
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