Originally Posted by jerrolds
What did i just read?
The rep from Sapphire has already talked about their aftermarket 290(X) VaporX cards
People will want 3rd party cards because - theyll be built better (come with backplates like Matrix/Lightning/etc) - have better cooling so it wont throttle, and will be much quieter than stock.
Simply putting a Gelid on i was able to hit 1220mhz on the core at a fraction of the noise/heat than i couldve gotten on the stock cooler with no throttling. Some high end cards will have more asthetically pleasing shrouds (like the Matrix) which will attract customers looking to show off their system. There are tons of reasons why 3rd market coolers will come out..
To answer your 1st question, you read AMD's interview with THG....those aren't my words or questions, the answer's are from AMD's Robert “Thracks” Hallock..
I know people will want third party cards .... well let's correct that ..... people will want "non-reference" cards (all cards are 3rd party) some always do....and others will argue that it's a waste of money cause ya can overclock it yaslef (I disagree strongly with them)....I always buy the factory overclocked non reference cause because they just about always, (well with the exception of EVGA's SC series which is just a reference card with a better cooler), are non-reference cards with not only a better cooler but custom PCBs, beefier VRMs and advanced cooling solutions. I never said they shouldn't come out, wasn't a market for them, weren't a good idea or anything of the like..... I merely pointed to what the AMD rep said in their interview on THG.
290/290X beat the 780 at a much lower price point causing Nvidia to do a massive price drop and repackage the 780 and EOLing the Titan
You mean just like the massive price drop AMD did when the 6xx series came out and they dropped the 7970's price by $150.... and then did it again again when the 7xx series came out..... common practice, been going on in both camps for years. Works out good for everyone no ?
And yes, it beat the 780 "outta the box",..... but it is an aggressively overclocked card outta the box. Some reviewers even took pains to bypass the subject justifying that they used "uber mode" in the comparison because it is "officially supported" and didn't report how the competition did when over clocked because it's not "officially" supported. But I don' think the audience here at OCN is much concerned about what is "official" or bragging rights from published reviews; they're looking at the best performance they can get. Personally, I'm not at all interested in an "outta the box" comparison..... I wanna know what its gonna do when I'm done squeezing every last drop of performance out of it while still maintaining reasonable temp and noise levels.
Here's one of the places you can see apples and apples "overclocked to the wall" comparisons ...was a little surprise to the reviewers themselves from the 8:40 mark on.
Now granted, review results will vary because all cards individual performance will vary but if ya swapping wins back and forth with a $50 price difference, the lowest priced card will seem to be the better value, especially when ya have the adder of a) a new cooling system which will increase the cost differential or b) perhaps an extra 120mm of rad to compensate for additional heat.
When both are "overclocked to the wall", the 780 still tops the 290x across the board, not only at 1920 x 1080 but also at 2560 x 1600. I'm not saying one card is better than the other and peeps should buy this or that. I'm saying that for the reasons stated, considering the 780s's current lower price tag, it makes sense from a marketing point of view for AMD to either:
1. Release the new cards with non-reference coolers, PCBs and beefed up VRMs only when they have them at a point when they can beat the cheaper 780 when both cards are "overclocked to the wall".
2. Drop the price.Edited by JackNaylorPE - 11/22/13 at 11:27pm