I would pay $1 -$2 a year to use a website I really like.
If the website is small but popular then that could net a web owner something like 50k -60k a year if its much larger then much more $$ . Which for a bunch of html and code periodically updated that’s a good equivalent salary for sitting on their ass most of the day. I would allow them ONE ad as a supplement but no more or I would un-sub. For those pre-laid out sites with recycled content and non original but photo shopped images with vague new stories with no content I can't see how they should be able to sit there and rake money in when everyone else has to bust their ass working 40 - 70hrs a week in the real world.
you get the feeling a lot of websites are staring to expect too much, its not a new medium or a particularly fast advancing one. If you took a Forum instead of a news site and removed content created by the users .. then all your left with is probably an occasional article or two and the costs of hosting the site with the structure and forms already in place static for many years, moderation is often carried out by ardent fans of the site. A lot of sites are sort of created and sustained by the user content.
It might not be popular but it seems the entire digital revolution is being predicated on the idea of "harvesting" data and reselling it back. Be it smart phones, devices or ads on internet sites. The consumer wants a product
not a stream of nothing .. last time i checked my products didn't actually get any better with all this new marketing information If sites want to make money off ad revenue selling customer data AND customer sales for subscription they can pay sales TAX just like a normal company has too.Edited by Pip Boy - 2/10/16 at 2:29pm