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[TechRadar]Storms ahead for Soundcloud after reporting huge losses

post #1 of 21
Thread Starter 
Quote:
Soundcloud, the site which aims to be YouTube for music and audio content, is in financial trouble, having lost €62.1m (£48.2m/$70.3m USD/$98.7m AUS) over two years.

Ars Technica reports that the board of directors has warned of "material uncertainties facing the business".

The reason? Despite having around 175m users by the end of 2014, the average revenue per user was just 11.2 cents. Yikes.

Source
post #2 of 21
I`m not surprised, they cant even manage to create a close application button on android, you have to close force kill the application thumbsdownsmileyanim.gif
post #3 of 21

Well, if they added some sort of subscription model (the likes of pay a couple or three quid a month and get access to more-than-128kbps content) it might work out for them.

 

I use SoundCloud a lot, but there's hardly any way to contribute to their revenue that I find appealing.

   
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post #4 of 21
I have 2.5 GB (lossy) of music on my phone, all the music I actually like and want to listen to. When I feel like listening to something new I have this product called a radio. I just don't see the appeal to a music "youtube".
post #5 of 21
Linus mentioned something interesting in their last wan show. Apparently SC has over 100 employees making an average of 79k a year.
post #6 of 21
Quote:
Originally Posted by Bryst View Post

Linus mentioned something interesting in their last wan show. Apparently SC has over 100 employees making an average of 79k a year.

They're spending $17.9m per year on salaries and an average salary of $79k, which puts them around 220 employees
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post #7 of 21
I like the soundcloud website! I wasn't aware they sell anything!
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post #8 of 21
Quote:
Originally Posted by Tivan View Post

I wasn't aware they sell anything!

 

I think this is the general feeling.

 

Unless they get a cut from itunes or BeatPort purchases...

 

In which case they won't get anything from me, don't use either of those services.

   
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post #9 of 21
Uhm, someone please enlighten me, what should they be making money off? I haven't seen any ads, nor any "pay me for this" kinda stuff. rolleyes.gif
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post #10 of 21
They will need to incorporate either a subscription service or something else to make them appeal to a broader audience. As it stands, Spotify and Youtube are destroying them.
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