That is why this latest RX480 release will soon change that.
It's all about providing a decent Video Card for little money which will hurt Nvidia in the end because they have nothing to compete with this latest adversary. Which means for us all who want a vibrant Video Card market, a real choice for at least two years.
Predict that AMD division will pick up more market share here because more and more people are gaming these days and in the end it comes down to simple costings and which manufacturer makes a decent card for their money. AMD is currently in the winners corner for now and when more mature drivers are released, then watch the stampede for these cards.