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[ExtremeTech] Nvidia Widens Lead in Graphics Cards; Prices Fall

post #1 of 3
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Quote:
Nvidia widened its lead in the PC graphics card market in the fourth quarter, during a period when unit shipments jumped significantly but prices favored consumers.

According to Jon Peddie Research, Nvidia represented 71 percent of all units shipped, versus 64 percent the previous quarter.

Overall, 31.65 million graphics cards were sold, JPR reported, representing a 23 percent sequential growth in units and a 50.3 percent surge year-over-year. Revenue, however, was essentially flat, falling 0.6 percent to $6.58 billion. Revenue grew by 46 percent year over year, however.


However, flat revenue in the face of increased unit sales means a drop in prices. The average selling price of graphics cards dropped 19 percent in the third quarter, possibly meaning that customers turned to cards like the sub-$100 Nvidia GeForce 8400 or the budget AMD Radeon HD 34xx and 36xx cards, which are priced as low as $50.

"JPR attributed the ASP drop both to model transitions and product turnover at market leader Nvidia, as well as consumers' holiday shopping, which tends to focus more dollars on lower-priced products," the firm said.
Source
Original thread @ Vr-Zone
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The Kandalf
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post #2 of 3
http://www.overclock.net/hardware-ne...ket-share.html

Same basic story I think, and of coarse bad news for amd/ati.
post #3 of 3
i would be nice to see some kind of drop in the 8800s, whether it be 20-50 $....
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Nemesis NE-α
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