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[Softpedia] AMD's Failure Makes Nvidia Bleed Chipset Market Share.

post #1 of 12
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Source: http://news.softpedia.com/news/AMD-0...re-82234.shtml

Sorry there is so many interesting things around i just couldn't help but include it

Nvidia is reportedly having serious issues with the market share in its chipset business. The problems that led to this situation are multiple, but all the signs point to AMD, the company's arch-rival on the graphics sector.

Nvidia's sales on the chipset market are seriously affected by the fact that AMD's processors did not manage to sell as expected, which led to a drop in demand for Nvidia's chipsets built for the AMD platforms. The few Phenom models that recently started shipping did not change the situation at all.

More than that, AMD is currently manufacturing its own chipsets for the Phenom line, and it's doing this at much lower costs than Nvidia can afford. In response, motherboard manufacturers are rushing to purchase chipsets from AMD, rather than from Nvidia.

It's true, replacing Nvidia's chipsets with AMD's offerings will blow any chance of running SLI on the affected motherboard, but this does not seem to be an issue for the manufacturers. Nvidia seems to artificially inflate pricing for its chipsets just for the inclusion of the SLI technology.

SLI seems to be Nvidia's only advantage in the chipset battle with titan Intel and the chipset division of AMD. The latter has recently started punching extremely hard on the integrated graphics chipset market with the advent of its 780G chipset, the undisputed king when it comes to integrated cores.

As AMD officials claimed during the CeBIT expo, hybrid graphics was the main purpose of the ATI acquisition, a process that buried AMD under a thick layer of debt checks. However, the buyout seems now to pay off and push Nvidia back to its corner.

We have reported that Nvidia is closely working with CPU manufacturer VIA, in order to produce chipsets for the C7 and Isaiah processors. However, while VIA is struggling to achieve low-power, low-heat processors, Nvidia's chipsets are famous as being true powerhogs that dissipate huge amounts of residual heat. A combination between VIA's CPUs and Nvidia's chipsets would be completely useless for now.
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post #2 of 12
If Intel pumps out cheap SLI chipsets with their sparkling new SLI license (or did nVidia never go through with it?) then nVidia will be pushed out of the chipset business fast. They motherboards.... i can't think of anything i actually liked about mine i had few months ago.
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post #3 of 12
You know what I bet will happen?
AMD and ATI will stay together and continue to make their own platforms.

Intel, with it's new upcoming 16 core zerg graphics card will make its own platform on its already amazing chipsets, steal some of the Crossfire technology, and make their own Dual-GPU setup

And Nvidia will either Buy out, Merge with, or Partner up with VIA, and convince them to start making hardcore processors using their powerful GPUs as an engine. and for motherboards they'll use Nvidia's SLI technology, and VIAs chipset making expertise.

3 way platform war anyone?

Which side will you choose? Red, Blue, or Green?


Edit: edited it so the nvidia part was less confusing lol
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post #4 of 12
Quote:
Originally Posted by Erwin_Rommel View Post
You know what I bet will happen?
AMD and ATI will stay together and make their own platform.

Intel, with it's new upcoming 16 core zerg graphics card will make its own platform on its already amazing chipsets, steal some of the Crossfire technology, and make their own Dual-GPU setup

And Nvidia will either Buy out, Merge with, or Partner up with VIA, and convince them to start making hardcore processors using their powerful GPUs as an engine, their SLI technology, and VIAs chipset making expertise.

3 way platform war anyone?

Which side will you choose? Red, Blue, or Green?
Admin would need to add VIA to the CPU manufacture selection and Intel to the GPU selection. Would be very, very interesting.
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post #5 of 12
I gotta give this thread the ol' bump, more people should read this, this is great news for AMD
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post #6 of 12
I never thought about it that way so thanks for the read.

Hmmmm the only winner is Intel from all of this. AMD take on ATI knowing the hard road ahead and nVidia aren't making much headway into the next 'king' card. Not only does nVidia now have to worry about AMD, Intel has declared their intentions to enter the market next year and I would be totally crapping my self if I were nVidia.
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post #7 of 12
Quote:
Originally Posted by Erwin_Rommel View Post
You know what I bet will happen?
AMD and ATI will stay together and make their own platform.

Intel, with it's new upcoming 16 core zerg graphics card will make its own platform on its already amazing chipsets, steal some of the Crossfire technology, and make their own Dual-GPU setup

And Nvidia will either Buy out, Merge with, or Partner up with VIA, and convince them to start making hardcore processors using their powerful GPUs as an engine, their SLI technology, and VIAs chipset making expertise.

3 way platform war anyone?

Which side will you choose? Red, Blue, or Green?
Green.

Sure Intel makes great CPUs, but lets face it, a CPU based on a GPU core? That would probably kick everythings butt.

Lets hope such a thing will happen, if it does it would drive hardware prices down.
post #8 of 12
Quote:
Originally Posted by Erwin_Rommel View Post
You know what I bet will happen?
AMD and ATI will stay together and make their own platform.

Intel, with it's new upcoming 16 core zerg graphics card will make its own platform on its already amazing chipsets, steal some of the Crossfire technology, and make their own Dual-GPU setup

And Nvidia will either Buy out, Merge with, or Partner up with VIA, and convince them to start making hardcore processors using their powerful GPUs as an engine. and for motherboards they'll use Nvidia's SLI technology, and VIAs chipset making expertise.

3 way platform war anyone?

Which side will you choose? Red, Blue, or Green?


Edit: edited it so the nvidia part was less confusing lol
They already have their own platform.... Besides, ATI IS AMD now, so there is no "splitting" unless AMD wants to.
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post #9 of 12
Quote:
Originally Posted by Lelouch View Post
They already have their own platform.... Besides, ATI IS AMD now, so there is no "splitting" unless AMD wants to.
you know what i mean man, you don't have to be so picky... if you really want, I can change it to "AMD Will continue to make its own platform"....
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post #10 of 12
Jeez some people are just picky. ^^.


On topic: This is great. I hope something like this happens. It would drive hardware prices down hardcore.
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