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[Giz] Apple's Top Designer Explains Design

post #1 of 6
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Quote:
Most of you probably know Jonathan Ive even if you don't recognize the name—he's Apple's head of design (otherwise known as the comapny's Senior Vice President of Industrial Design). And he's chiefly credited for designs of the iMac, iPod and iPhone. In an interview with The Independent, he shared some of his philosophies on designing for Apple, and just how Apple "does it."

Quote:
We have a very clear focus that all the development teams at Apple share, a focus around trying to make really great products.That can sound ridiculously simplistic, almost naive, but it's very unique for the product to be what consumes you completely.
Later in the piece, Ive talks about Apple's place as a cultural icon.
Quote:
I'm not driven by making a cultural impact. That's just a consequence of taking a remarkably powerful technology and making it relevant. My goal is simply to try to make products that really are meaningful to people.
We could easily pull the entire interview and paste it here for you to read, but you should really hit up the original article instead. There's plenty more interesting stuff left
Source [Gizmodo]
Original Source [The Independant]

Sometimes a product is worth more than the sum of all the hardware under the hood. This man gives Apple products that extra
Edited by rabidgnome229 - 5/20/08 at 1:41pm
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post #2 of 6
And its true. The markup on any Apple product is due to the fact that ... the design is awesome. This is like comparing a cheap acer with the same specs as a nice dell. Same specs but the acer is gonna be cheaper because of the materials they use and the time they spend on the design and the support they provide.
    
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post #3 of 6
Quote:
Originally Posted by Turnoz View Post
And its true. The markup on any Apple product is due to the fact that ... the design is awesome.
Except it's made for 12 year old girls...
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Laptop...awesome.
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post #4 of 6
Quote:
Originally Posted by Astroz View Post
Except it's made for 12 year old girls...
Then I am a very happy 12 year old girl that owns many Apple products because I like how they look. I'm actually a 21 year old male when I'm not using Apple products.
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post #5 of 6
How come people never say anything about sony?? Vaios are nice lappys, but theyre damn expensive...
post #6 of 6
Vaio's are nice, and gorgeous. Apple machines are gorgeous as well. They have a lot of power under the hood, too. Maybe not in the graphics department but that's just the gamer in me screaming for more power. I want a Macbook but I is poor.
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