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[xbitlabs] Microsoft May Cut Xbox 360 Prices Shortly

post #1 of 8
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Quote:
Microsoft Corp. may reduce pricing of its Xbox 360 game consoles in the USA during E3 Media & Business summit in mid-July in order to sell more of its latest video game systems, an analyst said. The potential move of Microsoft will be inline with similar decisions made in different regions.


“With E3 around the corner, we can expect Microsoft to make some type of announcement regarding a hardware price cut, the introductory of a new hardware SKU with new features, or both,†said EEDAR analyst Jesse Divnich in a note to investors, reports GamesIndustry web-site.

Earlier this year – in February, March and April – the world’s largest developer of software lowered pricing of its Xbox 360 game console in Japan, Europe and several Asian markets in order to better compete against Nintendo’s Wii and Sony Computer Entertainment Inc.’s PlayStation 3.

Mr. Divnich also projects the PlayStation 3 to continue to outpace the Xbox 360 in terms of sales in the U.S. due to the release of Metal Gear Solid 4, a much-anticipated video game that is set to be available exclusively on the PS3. Potential sales decrease of the X360 is another reason for a price-cut that spurs sales.

In addition, the recent market rumours suggested that Microsoft may bring Blu-ray-equipped Xbox 360 game console onto the market this Fall, which is completely logical, given that the developer positions its latest video game system as an entertainment hub for home.

Microsoft Xbox 360 console is based around triple-core microprocessor developed by IBM, high-definition visual processing unit designed by ATI Technologies, I/O controller engineered by SiS and some other key components. The gaming machine provides a broad set of multimedia capabilities in addition to games. Currently Microsoft Xbox 360 is available for $279, $349 or $449 in the USA depending on the version.

Microsoft did not comment on the news-story.
Source
post #2 of 8
If they're smart, they'll bring the BR format to play. The rub is that they already have an installed base of non-BR players. That means they won't be able to use BR in the same way the PS3 does cause they have to be consistant to the standard that was established when the 360 was initially released.

They created the same bottleneck for themselves when they decided to launch a model without a hard drive; they are limited to the weakest link when it comes to content for the machine.

I hope that makes sense.
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post #3 of 8
if it prooves out to be accurate, I'll be on my way to the store to buy one.
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post #4 of 8
Any guarantee of them being the Zephyrs yet?
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post #5 of 8
didn't they already cut it $50
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post #6 of 8
The GPU shrink alone is enough to get me on board the 360 train, but if they also drop the price, I'm sold. More money for the Lian-Li XB01 Unless they announce a Blu-Ray player for the system as well, in which case I might wait until that comes out.
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post #7 of 8
I know a couple people who are going to get a 360 if they cut the price at E3 or whatever, so this obviously would be a good move.
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post #8 of 8
Quote:
Originally Posted by Guruboy View Post
I know a couple people who are going to get a 360 if they cut the price at E3 or whatever, so this obviously would be a good move.
would I be able to buy the cheapy version then just use my old 20gig HD with it? I just want the improved GPU/mobo/HDMI for my new tv .
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