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[Joystiq]EA Caught Advertising Wii Games Using 360 Graphics

post #1 of 15
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Quote:
The UK's Advertising Standards Authority (ASA) has told EA to stop broadcasting a misleading ad for Tiger Woods PGA Tour 09. In the commercial, Woods is swinging a Wii controller, but a complaint to the agency accused the ad of using footage from the Xbox 360 version of the game. Which it did, as confirmed by EA. The publisher's excuse for switching the footage: the Wii images wouldn't be of "broadcast quality."

EA's ad agency stated that, in the future, it would make sure that the images and format being promoted match.
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Nemesis NE-α
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post #2 of 15
I see what you did there EA. This is a huge insult to the Wii, even if by accident.
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post #3 of 15
haha reminds me of that PS3 ad with the faux gamer using a 360 controller.
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post #4 of 15
What?! Video games have long been advertised using nothing but images from FMV cutscenes. I hardly see how this is worse...
    
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post #5 of 15
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Quote:
Originally Posted by RonindeBeatrice View Post
What?! Video games have long been advertised using nothing but images from FMV cutscenes. I hardly see how this is worse...
Showing FMV cutscenes is one thing. Falsely advertising something is another.

Well - lets say for a second Sega was advertising the Sonic Unleashed game.
Instead of advertising it properly - they labled the PS3/360 version with the Wii version.

The Wii version is totally different from the PS3 and 360 version. From gameplay to visuals to missions.

And Im pretty sure - there are differences in the game that EA falsely advertised here.
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post #6 of 15
Oh who cares, everybody knows the Wii's graphics would look horrendous on a TV advertisement.
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post #7 of 15
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Quote:
Originally Posted by jinja_ninja View Post
Oh who cares, everybody knows the Wii's graphics would look horrendous on a TV advertisement.
Um - then why have games like Super Mario Galaxy, Wii Sports, and all the other Wii games been used on TV advertisements? What makes EA's game so different that they need to falsely advertise it?
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post #8 of 15


Quote:
Originally Posted by Licht View Post
I see what you did there EA. This is a huge insult to the Wii, even if by accident.
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post #9 of 15
Quote:
Originally Posted by OmegaNemesis28 View Post
Um - then why have games like Super Mario Galaxy, Wii Sports, and all the other Wii games been used on TV advertisements? What makes EA's game so different that they need to falsely advertise it?
I don't really think anybody would notice any differences between the advert and the actual Wii game.
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post #10 of 15
this is nothing like that call of duty: WaW commerical for the Wii.
the commercial looks horrendous. My dad was like "is that the squeal to the game we got like a year ago?" and i was liek "yep." and he stared blankly at the TV and said "i think they're going backwards."
but I know the PS3/360 version looks much much better then the wii version as advertised.
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