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[CRN]Builder says SB Recall Helped Business

post #1 of 29
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Quote:
"It's definitely been an interesting last two months," Bach said. "When the recall happened, we were gearing up for a slow two months. But the way we handled the recall -- we were able to give customers free SATA controllers and we offered to take back their systems until new motherboards came in -- really let the service aspect of our business shine."
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post #2 of 29
I don't know why, but when I clicked this, I expected construction workers.

In an odd way, I'm a little disappointed.
    
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post #3 of 29
Quote:
Originally Posted by SmokinWaffle View Post
I don't know why, but when I clicked this, I expected construction workers.

In an odd way, I'm a little disappointed.
I expected it be a statement from someone at Intel
Nice to see the recalls helping business for some people lol
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post #4 of 29
I feel the recall shows that Intel does what they have to do to correct their problem without giving their customers a hard time. It cost them over $1 billion to recall due to their selfless act of covering all the manufacturers' expenses of reproducing all their boards.
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post #5 of 29
accidental double post
post #6 of 29
Quote:
Originally Posted by Stealth Pyros View Post
I feel the recall shows that Intel does what they have to do to correct their problem without giving their customers a hard time. It cost them over $1 billion to recall due to their selfless act of covering all the manufacturers' expenses of reproducing all the boards.
Intel was protecting their own reputation. It was not selfless.

Businesses are not in market for charity.
post #7 of 29
Quote:
Originally Posted by Riou View Post
Intel was protecting their own reputation. It was not selfless.

Businesses are not in market for charity.
Selfless can be put in many ways. The way I meant to put it is: acting with less concern for yourself than for the success of the joint activity; where the 1155 chipset manufacturing process is a joint activity between Intel and all the board manufacturers. I don't think Intel had any obligation to cover the costs of the manufacturers. They would have been VERY pissed, but I don't think they were by any means "required" to cover the costs. Too many companies deny mistakes lately, and I feel Intel admitting to it and dealing with it right away in a very effective manner is strong on their part.
Edited by Stealth Pyros - 3/2/11 at 3:58pm
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post #8 of 29
Most companies would deny this and wait for a class action suit. Good on Intel.
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post #9 of 29
Quote:
Originally Posted by Stealth Pyros View Post
Selfless can be put in many ways. The way I meant to put it is: acting with less concern for yourself than for the success of the joint activity; where the 1155 chipset manufacturing process is a joint activity between Intel and all the board manufacturers. I don't think Intel had any obligation to cover the costs of the manufacturers. They would have been VERY pissed, but I don't think they were by any means "required" to cover the costs. Too many companies deny mistakes lately, and I feel Intel admitting to it and dealing with it right away in a very effective manner is strong on their part.
You think Intel was not obligated to cover the costs of their manufacturing defect? Their portion of the work was performed in error, so they were on the hook for replacing/repairing them, or they'd be hit with massive lawsuits totalling more than the cost of being proactive, plus take a hit to their reputation/endanger existing contracts with manufacturers.

The same goes for them being "proactive." They didn't do it by choice, they did it because motherboards with these controllers are widely used, and the problem would be discovered by someone eventually. In the likely event someone further examined the performance variance of affected boards and discovered the flaw was due to Intel's design/process (and didn't just dismiss it as random variance), and if someone sued them as a result, the cost would be well beyond the price of a recall (plus potential fraud charges against individuals), they'd be forced by a court to perform a recall/compensate purchasers, and, again, they'd take a hit to their reputation/endanger existing contracts with manufacturers.

Intel is one of the most business-oriented businesses on the planet because they are so large and a single mistake in handling a problem can cost them billions more than the solution they should have enacted. If you think every action they take isn't preceded by a cost-analysis of every predictable alternative with every viable factor taken into account, you are wrong.

The great irony is their analysis for this recall likely revealed that some people would be foolish enough to think they did this out of the goodness of their hearts.
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post #10 of 29
Quote:
Originally Posted by SmokinWaffle View Post
I don't know why, but when I clicked this, I expected construction workers.

In an odd way, I'm a little disappointed.
Haha, same here.
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