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No, this isn't a joke. Really. Automotive News reports that BMW CEO Norbert Reithofer shared this statistic during a call with analysts last week. It is unclear where this information came from within BMW, but it still comes as a staggering surprise that 80 (eighty!) percent of 1 Series owners believe that they are living with front-wheel drive.

http://www.autoblog.com/2010/03/23/t...mw-1-series-o/

 

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Originally Posted by michaeljr1186
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when bmw/benz/ferrari make fwd....world is near its end.

Actually...

http://www.autoblog.com/2010/03/17/b...-drive-models/

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At the Annual Accounts Press Conference for 2010, Dr. Norbert Reithofer, Chairman of the Board of Management of BMW, had this to say:

[The small car] segment is expected to grow further. And we will take advantage of this opportunity. We are exploring the possibility of developing a joint architecture for the front and four-wheel drive systems of these cars. In other words: There will be front-wheel drive BMWs in the smaller vehicle classes in the future.

 

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wow...
 

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Because that isn't the whole point of buying a small beemer; to still have a rear wheel drive car...
 

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Quote:

Originally Posted by michaeljr1186 View Post
when bmw/benz/ferrari make fwd....world is near its end.

Current Mini Cooper is a BMW product, sold at BMW dealers. It's front wheel drive, although it doesn't seem to know it.
 

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Originally Posted by TestECull View Post
Pop the hood, you'll find BMW logos stamped into everything under there. Guarantee it, as the car is 100% German built.
Actually the Mini is built in Oxford, but the majority of the parts are German BMW parts (the rest being French parts)
 

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I thought that the majority of non-enthusiast fwd drivers had no clue that which wheels were driven even mattered...and this is not a slight against fwd enthusiasts. Actually, I am still pretty sure that most people are unaware of the significance, or are operating under misconceptions (of course, everyone knows that awd/4wd is good for inclement weather).
 
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