Don't you know that putting lights makes your computer run 4% faster!
Seriously though, if you don't overclock at all, there is no sense in spending almost 100 bucks to drop your temps down a few degrees. If you have room for case fans, get those, if you need more ram, get that (anything under 3gigs is too low these days, if you game). Otherwise I would say lights, or a new hdd once you get a bit more money. a 1TB drive is only around 100 bucks.
Or just get a bunch of booze.