[GI] Nintendo has become a "fast food machine," says Pachter

786 Views 15 Replies 14 Participants Last post by nathris, Mar 10, 2009

Kuntz

Discussion Starter · Mar 10, 2009

Quote:

Product recognition is more important to sales of Wii software than game quality, according to analyst Michael Pachter.

The Wedbush Morgan analyst told Gamasutra that the Wii consumer doesn't care how games compare to those on other systems, and is willing to buy games based on the brand name alone.

"The Wii audience isn't sophisticated enough to know whether the game they're buying compares favourably to, say, Gears of War or LittleBigPlanet, because they probably don't own an Xbox 360 or a PS3," he said.

"They buy the Wii games that they buy for the same reason that people go to McDonald's. McDonald's doesn't win a lot of restaurant critic awards but they are approachable, they're consistent, and you know what they're going to serve you."

"Nintendo has become the fast food machine. Sony is very much the high-end restaurant. And Microsoft is somewhere in between," he added.

If a game's cover, name or concept is readily apparent, that can be enough to convince a consumer to pay out for the title, Pachter said.

"If the concept is right, if the recognition factor is there, if you 'get it' from what's on the box, sometimes the game doesn't even have to be that good in order for it to sell."

http://www.gamesindustry.biz/article...e-says-pachter

1 - 16 of 16 Posts

DigitalBear

· #2 · Mar 10, 2009

fanboyism...

wildfire99

· #3 · Mar 10, 2009

i only go to mcdonalds for their special on SSBB

DaMirrorLink

· #4 · Mar 10, 2009

he is 100% right.

most people who buy the wii are buying it for friends and not for a gaming console.

if you want a REAL gaming console you go 360 or ps3 (or pc)

nathris

· #5 · Mar 10, 2009

Quote:

Originally Posted by Wikipedia

The North American video game crash of 1983 (sometimes known as the video game crash of 1984 because it was in that year that the full effects of the crash became apparent to consumers) was the crash of the US video game market in the early 1980s. It almost destroyed the then-fledgling industry and led to the bankruptcy of several companies producing home computers and video game consoles in North America. The crash brought an abrupt end to what is considered the second generation of console video gaming in the English-speaking world. It lasted for about two years and during that interval, many business analysts of the time expressed doubts about the long-term viability of video game consoles.

There were several reasons for the crash, but the main cause was oversaturation of the market with dozens of consoles and hundreds of mostly low-quality games. Hundreds of games were in development for the 1983 release alone, and this overproduction resulted in a saturated market without the consumer interest it needed.

Here we go again?

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ryboto

· #6 · Mar 10, 2009

PS3 is a ritzy restaurant?

Rino

· #7 · Mar 10, 2009

Quote:

Originally Posted by ryboto

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PS3 is a ritzy restaurant?

PS3 is Ruth Chris
Xbox is Applebee's

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Gexx

· #8 · Mar 10, 2009

I agree with this 100% too. Look at all the high rated titles for PS3/Xbox compared to the Wii.

IEATFISH

· #9 · Mar 10, 2009

I love my Wii but I agree with what he says. I buy games for the Wii that exemplify the interface. Games like Mario Kart, Super Mario Galaxy, etc. But for graphics gaming, I have my PC.

gex80

· #10 · Mar 10, 2009

Quote:

Originally Posted by Rino

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PS3 is Ruth Chris
Xbox is Applebee's

Yet Applebees has happy hour and is more fun to eat at.

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SyncMaster753

· #11 · Mar 10, 2009

its not that nintendo is incapable of producing AAA titles, it's that there's no pressure to do so and it's not economically favorable...

as long as Wii's continue to sell like hotcakes, with the simple games that draw the average consumer in, hardcore games will be scarce.

Nintendo finally got the 3rd party support they wanted, but in the worst way possible.

but can you blame them, their best selling games cost them the least to make. From a business aspect, they're unstoppable atm

*plays PC until a reasonable wii-exclusive game comes out* (Madworld doesn't look too bad but it doesn't do much for me)

lordikon

· #12 · Mar 10, 2009

Quote:

Originally Posted by DigitalBear

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fanboyism...

Yea, your fanboyism...

95% of all Wii games are tailored to fit the 'casual' gamer group. Only a handful of games actually have a decent amount of content or take any time to complete (e.g. Metroid Prime 3, Zelda:Twilight Princess, Super Mario Galaxy). Some of those games are pretty good IMO, but most of the Wii games I wouldn't touch with a 10-foot pole.

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Korben

· #13 · Mar 10, 2009

Console market is getting worse and worse. I'm sticking to PC.

From a business stand point though the Wii is doing amazing, but from a view of a gamer/customer PC is most definitely the way to go.

Kuntz

Discussion Starter · #14 · Mar 10, 2009

Quote:

Originally Posted by gex80

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Yet Applebees has happy hour and is more fun to eat at.

This man knows his stuff, Applebees is #1. I eat there every 2-3 weeks and love it.

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Drackula2000

· #15 · Mar 10, 2009

2

Quote:

Originally Posted by lordikon

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Yea, your fanboyism...

95% of all Wii games are tailored to fit the 'casual' gamer group. Only a handful of games actually have a decent amount of content or take any time to complete (e.g. Metroid Prime 3, Zelda:Twilight Princess, Super Mario Galaxy). Some of those games are pretty good IMO, but most of the Wii games I wouldn't touch with a 10-foot pole.

If you noticed the "good" games you speak of are sequels to games that on previous consoles were good. just my

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nathris

· #16 · Mar 10, 2009

3

Quote:

Originally Posted by Drackula2000

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If you noticed the "good" games you speak of are sequels to games that on previous consoles were good. just my

MGS4, Killzone 2, Resident Evil 4, Fallout 3, GTA4, Halo 3, Street Fighter 4, CoD4, Fable 2...

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1 - 16 of 16 Posts

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